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I’ve Been in the TikTok Creative Challenge 2 Weeks

Here’s how much I’ve made

Jenn Leach
2 min readAug 8, 2023
Photo by Shingi Rice on Unsplash

A few weeks ago I got an invitation to join the TikTok Creative Challenge. I’m in so many of their programs, I was thinking, “what’s this new thing they’re doing?”

I was happy to hear that it was a creator program that pays you to create UGC videos for brands that want to do TikTok ads.

Here’s how it has been so far and how much I’ve made…

TikTok’s UGC program

This is how I like to think of it, anyway.

TikTok calls it…

“a pilot program that allows creators to earn money by making ad creatives for different brands (or “challenges”).”

You can get FAR MORE money if you work with brands outside this program.

I was making $200/video to $750/video with UGC deals one-on-one with brands compared to who knows what you’ll earn with this pay-for-performance program.

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Jenn Leach
Jenn Leach

Written by Jenn Leach

A coffee obsessed, Netflix binge watching cat mama writing over at https://www.millennialnextdoor.com. 📩 jenn@millennialnextdoor.com

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