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I’ve Been Cold-pitching Brand Sponsors All Wrong

The AI Tool that Changed it All for Me

Jenn Leach
4 min readDec 7, 2023
Photo by Kenny Eliason on Unsplash

Cold pitching is my bread and butter when it comes to booking sponsored posts. It’s really taking it into your own hands. You do the research, find companies you want to partner with and pitch them for a campaign to collaborate together.

Sometimes it’s a win, other times, not.

That’s how it goes.

Cold pitching has helped me make thousands of dollars from sponsorships. I feel like once you build the skills to cold pitch with confidence, there’s no stopping you.

And, there’s no limit to the amazing partnerships you can form, with limitless income, to follow.

The challenge with cold pitching

Arguably, one of the most challenging parts of the process is finding the right person to reach.

You search social media, email newsletters, the brand’s website, etc. in search of finding an email address that gets to an actual person.

It is tough.

There are tools out there that can help. I’ve used Hunter for a long time (the free version) but, I recently stumbled upon an AMAZING tool that I’ve been testing out for the past few weeks and I hate to call…

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Jenn Leach
Jenn Leach

Written by Jenn Leach

A coffee obsessed, Netflix binge watching cat mama writing over at https://www.millennialnextdoor.com. 📩 jenn@millennialnextdoor.com

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