I'm pretty new to high-ticket affiliate marketing but, I've known about it for some time. I'm a lot like my audience in many ways or my former self is, for sure. It's easy for me to put myself in their shoes and see if a product would be a good fit or not. I think about what problem the product is solving and if it matches with my reader's problem. The major pitfall I see is marketers choosing the wrong product for their audience. It's easy to get blinded by the high commissions but, reader trust is more important and offering good products that are a good fit is always the way to go, I think.