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How to Come Up With a Business Idea That Actually Works
You’re curious about starting a business and might wonder about how to come up with a business idea that actually works. You are not alone!
A great business starts with a great idea, but what makes a business idea actually work?
Too many aspiring entrepreneurs get stuck trying to come up with the “perfect” concept, when the real secret is solving a real problem for a specific group of people.
Whether you’re launching a side hustle or starting full-time, here’s how to come up with a business idea that’s not just creative, but profitable and sustainable.
Start With Problems, Not Products
One of the biggest mistakes people make is trying to come up with a cool product or service first, and then finding someone to buy it.
A better approach is to start with problems.
What are people complaining about?
What tasks do people dread doing?
What shortcuts are people constantly looking for?
